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Event Details
Savvy Workshop Presents Our First Annual Tradeshow Boot Camp
An Interactive Seminar to Get You and Your Team in Tip-top Condition
Just in Time for the Fall Tradeshow Season
Get in shape for Tradeshow Season with the Savvy Pros
Learn how to plan, create and manage a successful tradeshow event from our experts
Get pointers on how to prepromote your booth and create a buzz for your event
Be Trained by the Pros so that you'll be A Savvy Booth Staffer
Learn best strategies for getting seen and being remembered and capturing leads
Tactical advice for post show follow up and turning those leads into SALES
Many tradeshow booth options, components and displays on hand for review
...and more A fun and interactive educational event!
http://www.tradeshowsavvy.eventbrite.com
Lunch will be provided.
Meet our Experts:
Lisa Adamaitis
Lisa Adamaitis, Art Director at the Savvy Workshop has worked in the design and branding industry in both agency and corporate environments for 28 years. In addition, Lisa has freelanced for 14 years for Professional Staffer Services (PSS) of Madison, NJ, servicing big brand clients such as Intel, Panasonic, AT&T, Bausch & Lomb, Alcon, Olympus (Medical and Cameras), the USGA, and more. On the tradeshow floor, Lisa and her fellow staffers are the booth’s front-line—managing traffic, qualifying and transitioning visitors, communicating the company’s top-level messaging and product information, and keeping the booth energized from the moment the doors open, until they close. Successful tradeshow staffing is a multitude of practiced techniques that engage the attendee—resulting in an exceptional visitor experience. A company can build a polished-looking booth, but if they don’t staff the structure right, their most qualified leads could be pass through their booth unnoticed. Every year Lisa attends the world’s largest tradeshows (nationally and internationally), including the Consumer Electronics Show (CES), the National Association of Broadcasters show (NAB), InfoComm, Electronica, plus a dozen more. Year after year, these company’s ask for Lisa by name... So come to the SavvyTradeshow Bootcamp and discover why superior staffing is just one of the important components of a successful tradeshow program.
Andy Saks
For nearly 15 years, Andy Saks has been helping some of the world's best-known companies make their pitches more compelling and get them out to more people. As the owner and "Chief Sparkler" at Spark Presentations, a unique presentation training, design and delivery company, Andy helps his clients build better presentations from the ground up, and deliver them with energy, warmth, and humor. Along the way, he's trained and coached executives and salespeople in speaking skills, served as a product presenter, event emcee, auctioneer and game show host at countless special events and trade shows, and performed in TV commercials, radio spots, and Web videos. Spark's client list includes AT&T, Best Buy, Federal Express, Intel, Panasonic, Volvo, and dozens more. Andy's new book, "Smile When You Say That: How to Sell More by Showing Your Audience You're in it for Them," is scheduled for release in 2012.
Our resident Tradeshow "GURUs"!
When & Where
Print Savvy's Savvy Workshop
Langer Mill - 3rd Floor
55 So. Commercial Street
Manchester,
NH 03101
Wednesday, August 17, 2011 from 10:00 AM to 1:00 PM (ET)
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Breaking News! Guest speaker Andy Saks will be on hand at tomorrow's Tradeshow Boot Camp @SavvyWorkshop to give his hilarious Do's and Don'ts for Tradeshow Exhibitors -- not to be missed!
